Visual Identity Advisory Council Convenes

A group of university leaders will address any issues surrounding the new visual identity and provide recommendations to resolve them.
October 08, 2012

Vice President for External Relations Lorraine Voles convened on Wednesday the University Council on Visual Identity and Communications, an advisory group of university leaders tasked with governing the new visual identity.

The council will advise university administration on any issues or questions surrounding the new visual identity that was officially unveiled in August, and provide recommendations on how to resolve them. It will also make revisions to the visual identity guidelines; ensure schools, departments and institutes have flexibility in their identities but still maintain a unified look across the university; and provide any necessary technical and design guidance on websites, merchandise, advertising, publications and signage.

“The University Council on Visual Identity and Communications ensures we continue to have an open dialogue around GW’s new look and feel,” Ms. Voles said. “As a resource for the university community, we want to help staff implement the identity guidelines, address any questions or problems and update the guidelines when necessary.”

Members of the council, which will meet quarterly, include:

  • Ms. Voles
  • Sarah Baldassaro, associate vice president for external relations
  • Michael Feuer, dean of the Graduate School of Education and Human Development
  • Jin Chon, assistant vice president of strategic communications for external relations
  • Chris Coleman, executive director of marketing and communications for alumni relations
  • Nicole Early, assistant director of athletics for marketing and tickets
  • Ali Eskandarian, dean of the College of Professional Studies and the Virginia Science and Technology Campus
  • Liz Field, director of strategic communication for the Law School
  • Karen Greene, associate vice president for development
  • Amanda Harding, executive director for marketing and creative services
  • Lynda Maddox, professor of marketing
  • Forrest Maltzman, senior vice provost
  • Christine Patton, executive director for creative services at the Business School
  • Barbara Porter, chief of staff in the Office of the President
  • Leah Rosen, assistant vice president for marketing and creative services
  • Deborah Snelgrove, associate vice president for creative management

Council members will serve as points of contact in their respective areas for those who have questions or concerns regarding how to implement the new visual identity guidelines. Faculty and staff can also still email visualidentity@gwu.edu.

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